MERCATEAL INSTAGRAM TEMPLATE BUNDLE - EDITION 1

Turn every post into part of a bigger brand story with the Mercateal Instagram Template Bundle — Edition 1.

Created for artisans, makers, boutique owners, designers, photographers, florists, bakers, jewelry makers, candle makers, coaches, therapists, wellness professionals, and other creative small-business owners, this collection gives you a complete visual system for showing up consistently on Instagram without designing every post from scratch.

The bundle includes 200 editable Instagram post templates and 200 coordinating Instagram Story templates, giving you 400 ready-to-customize designs for your content calendar.

Use the templates to introduce your brand, showcase products, share behind-the-scenes moments, promote new arrivals, announce launches, answer questions, collect customer feedback, publish reviews, create engagement, and turn everyday business moments into content your audience will remember.

The designs combine warm storytelling, strategic content structures, artisan-inspired details, and cohesive layouts to help your business look established, thoughtful, and recognizable across your Instagram feed and Stories.

Every template is editable in Canva. Change the text, colors, fonts, photos, illustrations, layout details, and calls to action to suit your own brand.

Stock photographs shown inside the editable templates are included. You may keep them, crop them, reposition them, or replace them with your own business and product photography.

YOU WILL RECEIVE

This digital Instagram Bundle includes:

• 200 editable Instagram post templates
• 200 coordinating Instagram Story templates
• Portrait post layouts in a 3:4 ratio
• Vertical Story layouts in a 9:16 ratio
• More than 100 decorative elements added throughout the templates
• Included stock photography
• Editable Canva template access
• Ready-to-customize text placeholders
• Coordinated visual styling across posts and Stories

Content Categories Included

The collection includes templates for:

• Brand storytelling
• Founder and maker introductions
• Behind-the-scenes content
• Product spotlights
• New arrivals
• Product collections
• Best sellers
• Restock announcements
• Seasonal content
• Holiday promotions
• Sales and launches
• Limited-time offers
• Discount announcements
• Product education
• Tips and tutorials
• Customer reviews
• Testimonials
• Client love
• Frequently asked questions
• Engagement prompts
• Polls and questions
• Gift guides
• Thoughtful gifting content
• Product care and craftsmanship
• Packaging and unboxing moments
• Small-business reminders
• Shop-small messaging
• Brand values
• Mission statements
• Inspirational and lifestyle content
• Invitations and event announcements
• Product comparison content
• Website and shop traffic prompts
• Calls to action
• Thank-you posts
• Community-building content

The post and Story versions are designed to work together, helping you maintain a cohesive brand presence across both Instagram formats.

WHAT CAN BE CHANGED?

The templates are highly customizable in Canva.

You can change:

• Headlines
• Body copy
• Calls to action
• Product names
• Prices
• Dates
• Offers
• Discount codes
• Business information
• Website addresses
• Social media usernames
• Fonts
• Font sizes
• Text colors
• Background colors
• Frames
• Borders
• Decorative graphics
• Illustrations
• Stock photographs
• Layout spacing
• Element placement

You can also:

• Upload your own product photos
• Add your own logo
• Replace the sample business name
• Duplicate templates
• Remove or add design elements
• Reposition and resize graphics
• Create multiple versions of the same post
• Adapt the templates for products, services, digital offers, events, or launches
• Reuse the templates for future content calendars

No advanced design software is required.

HOW IT WORKS

1. Purchase the digital Instagram Template Bundle.
2. Download the PDF provided with your order.
3. Open the PDF and select the link to access the Canva templates.
4. Sign in to Canva or create a free Canva account.
5. Save a personal copy of the templates to your Canva account.
6. Choose the post or Story layout that fits your content.
7. Replace the sample text with your own message, product information, promotion, or story.
8. Keep the included stock photos or upload your own images.
9. Customize the colors, fonts, graphics, and layout details.
10. Add your own logo, website, social media handle, and call to action.
11. Download the finished designs as PNG or JPG files.
12. Publish them to Instagram or schedule them through your preferred social media tool.

You may reuse and customize the templates as many times as needed for your own business.

PLEASE NOTE — IMPORTANT INFORMATION

This product includes editable Canva templates only.

It is not a custom social media design, copywriting, content strategy, social media management, scheduling, advertising, branding, or Instagram account setup service.

You are responsible for:

• Editing the templates
• Replacing the sample business information
• Writing or adapting your captions
• Reviewing spelling, dates, prices, and offers
• Adding your own links and calls to action
• Exporting the finished designs
• Publishing or scheduling your content
• Following Instagram’s current content and platform requirements

Instagram features, publishing formats, aspect-ratio recommendations, and interface options may change over time. The templates remain editable and can be resized or adapted in Canva when needed.

Logo Is Not Included

The Mercateal logo, Owl’s Touch logo, and other sample branding shown in the templates and promotional images are used for demonstration purposes only.

This product does not include:

• A custom logo
• The Mercateal logo
• The Owl’s Touch logo
• An editable logo kit
• Custom brand development

Upload your own logo or use the templates without one.

A coordinating editable Logo Kit is available separately.

Stock Photos Are Included

The stock photographs placed inside the editable Instagram templates are included for use within your customized designs.

You may:

• Keep the included photographs
• Crop or reposition them
• Replace them with your own product photos
• Add your own licensed images
• Use different photos across repeated template designs

Photographs shown only in styled listing mockups may not be included unless they also appear inside the editable Canva templates.

Illustrations and Graphics Are Included

The decorative illustrations, frames, borders, labels, banners, dividers, icons, and graphic accents placed inside the templates are included for use within your customized Instagram content.

The included graphics may not be extracted, redistributed, resold, shared as standalone assets, or offered as a separate graphic collection.

Canva

These templates are designed to be edited in Canva.

A free Canva account is sufficient for most edits. Certain fonts, resizing tools, stock assets, background-removal features, or export options may require Canva Pro.

Basic Canva knowledge is recommended. Individual editing assistance, caption writing, account management, content scheduling, and custom social media strategy are not included.

DIGITAL PRODUCT POLICY

Due to the digital nature of this product, all sales are final.

We do not accept:

• Returns
• Exchanges
• Cancellations
• Refund requests

Please carefully review the listing images, product description, template quantity, included formats, software requirements, and product details before completing your purchase.

A change of mind, accidental purchase, lack of Canva knowledge, Instagram platform changes, inability to customize the templates, or failure to review the listing information does not qualify for a refund.

If you experience a verified problem accessing the original Canva template link, please contact us so we can help resolve the access issue.

NO PHYSICAL DELIVERY

This is a digital product only.

No printed social media cards, photographs, stationery, packaging, physical marketing materials, or other products will be shipped.

You will receive digital access to the editable Canva templates through the file provided after purchase.